Product Walkthrough

Four steps from final whistle to published story.

PressBox fits into your existing workflow. No new software to learn, no newsroom rebuild required.

8 min
typical time from final score to publish-ready draft, across our early-access pilots
3 formats
article recap, newsletter segment, and social post per game
1-click
publish to your CMS, newsletter platform, or social scheduler
Step 01

Connect your data feed

Point PressBox at your score feed or upload the box score directly. It ingests structured game data from standard sports APIs or a CSV export from your scoring provider.

  • Standard sports data API integrations included
  • CSV and manual box score upload as fallback
  • Supports football, basketball, baseball, hockey, soccer, and prep sports
  • No custom integration required to get started
Incoming Feed
Score feed connected
game_id: "RIVG-2026-0714-001"
home: Riverton Eagles, 24
away: Millbrook Thunder, 17
status: final
total_yards: 3,480
touchdowns: 6
SportsRadar Stats Perform Sportngin CSV Upload Manual Entry
Step 02

Calibrate your brand voice

Upload a handful of past articles from your outlet. PressBox learns your editorial style, preferred terminology, structural habits, and regional vocabulary, then applies them to every draft it generates.

  • Upload 5-20 past articles to initialize a voice profile
  • Learns style nuances specific to your sport and region
  • Separate profiles for different beats or platforms
  • Refine continuously as your coverage evolves
Voice Profile: Riverton Gazette
Calibrated on 14 articles
Detected style: active-voice lede, score in first sentence, quotes in third paragraph, region-first framing.
Formal tone AP Style Regional refs Short ledes
Confidence score
94%
Step 03

Generate and review

Drafts arrive in the PressBox editor within minutes of the final whistle. Review, make edits, add quotes, or approve as-is. The editing interface is built for speed, not complexity.

  • Draft ready in under 10 minutes of final score
  • Inline editing with tracked changes
  • Quote placeholder slots for post-game interviews
  • Readability and AP-style check built in
Draft Editor
Eagles hold off Thunder, 24-17
RIVERTON, TX. The Riverton Eagles survived a frantic final drive to claim a 24-17 victory over the Millbrook Thunder on Saturday night at Cornerstone Field...
862 words AP Style: pass 2 quote slots
Step 04

Deliver and publish

One-click push to your CMS, newsletter platform, and social scheduler. PressBox connects to the tools your team already uses so you don't have to change your publishing workflow.

  • Direct push to WordPress, Webflow, and Ghost
  • Newsletter send to Mailchimp, ConvertKit, and Beehiiv
  • Social scheduling via Buffer integration
  • Webhook support for custom CMS platforms
Start Free Trial
Publish Destinations
Select where to send
WordPress Webflow Ghost Mailchimp ConvertKit Beehiiv Buffer Webhook
Publish All

Ready to cover every game without doubling your staff?

Start your free trial. Your first draft is waiting eight minutes after the final whistle.